Forecasting Ticket Revenue for Orlando Magic Basketball Games Paper

Business Finance

Attached is the video. and picture of the book page.

Video: https://www.youtube.com/watch?v=G3DiLefLBbs

After watching this short video, check the video case text on page 154. Refer to the multiple-regression model built by Perez to answer the following:

– What would be the additional sales potential of a holiday “San Antonio Spurs” game, played in time 2 of the year with an opponent rating of 8? How would the answer change if the opponent rating is 0?

– What are some other factors/variables you would add or take into consideration in building your own multiple-regression model?

SHORT DISCUSSION NOT MORE THAN ONE PAGE.

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