Assessment task 2 – Communication Blog

Business Finance

Students are expected to engage with the unit material and each other in this task. Specifically, you will:

The posts will be improved if they are illustrated with a variety of communication media (e.g. written text, links to further information, photographs, diagrams, audio, gifs, videos etc.).

You are to write five (5) posts (300 words [+/- 10%] for each post) on the following topics:

1)

You are required to use APA referencing in your assignments. Firstly,

briefly discuss the importance of appropriate research and referencing

(acknowledging sources/information). Then find three sources that you

can use in your first task, the essay: 1) a (credible) website; 2) a

journal article; and 3) a book (hard copy or online). Once you have

found these sources, create an APA reference list using these three

sources. Access the APA Reference Guide on the Moodle site to correctly format the reference list.

2) Find an advertisement – for example, television, Facebook, newspaper – and discuss the advertisement in terms of audience, message, noise and context. You should have at least two information sources (references) in your post. The inclusion of relevant journal articles is highly recommended. Include a reference list of your sources at the end of your post.

3) Find a business report online (either a written or recorded report). Discuss the strengths and weaknesses of this report. Include the link to your report with your post. You should have at least two information sources (references) in your post. The inclusion of relevant journal articles is highly recommended. Include a reference list of your sources at the end of your post.

4) Cenere, Gill, Lawson, and Lewis (2015, p. 45) argue that: “The use of jargon or language can reveal organisational culture.” Discuss three examples of jargon that relate to your area of study. You should have at least two information sources (references) in your post. The inclusion of relevant journal articles is highly recommended. Include a reference list of your sources at the end of your post.

5) Provide a review of your learning in this unit (e.g. reflect on what have you learned; can you see improvements; what would you like to improve upon; were there any challenges; what did you like or dislike; what would you do differently next time?).

FORMAT AND STRUCTURE

  • Give your blog a title.
  • Have a title for each blog post. There is no specific format for you to follow other. Use whatever media you feel best informs your post (may include images, hyperlinks to other sources; one very brief quotation of 30 words or less; diagrams; maps; historical data, etc.).
  • Use single line spacing in the written posts.
  • Use third person when discussing information from the lessons, textbook or other sources. You can use first person when discussing personal experiences or your personal reflections.
  • Reference in the posts any information taken from the weekly lessons, textbook or other sources.
  • Include a reference list at the bottom of each post of sources you have used in that post including photo credits.
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